Panoply’s easy to use integration systems allow MailChimp customers to store and analyze their e-commerce, email marketing, and advertising data in one central location, without requiring a complete data warehousing infrastructure.
MailChimp is an automated email marketing and newsletter platform, used in the e-commerce industry. MailChimp’s data reporting provides companies with detailed information about their emails, from demographic data to engagement.
The Panoply platform extracts that data directly from MailChimp, integrates it into its cloud based data warehouse without requiring any ETL or ELT processing, and makes it immediately accessible for analysis. It is instantly available to be combined or compared against other data sources and can be analyzed to help you make more effective emails and marketing decisions that improve your ROI.
Zoho Analytics is a self-service business intelligence and reporting tool that creates embeddable data visualizations and shareable dashboards. With this BI tool, users can extract and blend big data from multiple sources to populate reports and dashboards with their business insights. Zoho Analytics’ user-friendly UI and visualization tools make it easy for even non-programmers to get relevant analytics from their business data. A built-in AI automatically produces reports and widgets in answer to your typed questions and alerts you of any outliers or anomalies.
You can add enterprise-level power, speed, and security to your Zoho Analytics data operations with the Panoply integration. Panoply’s AI-driven data pipeline streamlines and manages the entire ETL process for you. It’s the only fully integrated cloud service that combines an automated ETL with a smart data warehouse.