Managing, optimizing, and reporting on Twitter advertising is easier than ever with Panoply. Twitter Ads, the on-site advertising service on the Twitter platform, provides a wealth of data for analysts and marketers. Panoply stores this data directly onto the Panoply Smart Data Warehouse, where it can be analyzed and combined with all other advertising or data sources. Panoply’s end to end data management platform then makes it possible for companies to extract, query, report, and monitor Twitter ad data. This helps you analyze how advertisements are performing, develop more effective campaigns, and identify new social media marketing opportunities all instantly from within the Panoply platform.
Zoho Analytics is a self-service business intelligence and reporting tool that creates embeddable data visualizations and shareable dashboards. With this BI tool, users can extract and blend big data from multiple sources to populate reports and dashboards with their business insights. Zoho Analytics’ user-friendly UI and visualization tools make it easy for even non-programmers to get relevant analytics from their business data. A built-in AI automatically produces reports and widgets in answer to your typed questions and alerts you of any outliers or anomalies.
You can add enterprise-level power, speed, and security to your Zoho Analytics data operations with the Panoply integration. Panoply’s AI-driven data pipeline streamlines and manages the entire ETL process for you. It’s the only fully integrated cloud service that combines an automated ETL with a smart data warehouse.