About the Company

We’re here because we’ve been there

We’re a group of data geeks—a title we wear with pride—that know how frustrating it is when your data is locked away in some departmental silo, when you don’t have time to build data pipelines, when you can’t wait until next sprint, next month, or next quarter to get your hands on mission-critical data.

We built Panoply to relieve that frustration and to make it possible for every company of any size to do advanced analysis without the overhead that comes with traditional data infrastructure.

Our leadership team

Yaniv Leven

Co-CEO and Co-Founder

Yaniv’s vision inspires the Panoply team to create tools designed to transform companies’ relationship to data. While CFO at Mytopia and COO at Win, he gained extensive (read: exhausting) experience getting analytics off the ground. At both companies, he spearheaded data-driven optimization through the development of analytics platforms, so he knows what it takes to “make data happen” across an organization.

Paul Friesen

Co-CEO

Paul is a growth-focused leader with a broad background in SaaS products. Prior to Panoply, Paul served as VP of Marketing at Algolia, a search-as-a-service company, and led marketing for Atlassian’s Ecosystem and Marketplace arms. His data-oriented focus on growth means he knows the value of a good metric and the importance of looking beyond the surface to find the measures that really matter.

Roi Avinoam

CTO and Co-Founder

Roi passionately believes that data should be as essential to companies—and as easy to use—as Slack. As CTO at Mytopia and Win, he experienced the difficulty of supporting data needs throughout the organization. His teams processed over 200 million data points each day, information that multimillion dollar companies used to enhance acquisition, increase retention, and create monetization strategies.

Dima Dobrinsky

VP of Engineering

Dima loves finding the right solution for the right problem. He has more than 20 years of deep technology experience, having served as VP of R&D at multiple companies including Consolid—an ML-based search and match platform—and Comigo, a television platform empowered by AI. At Panoply, he works to translate customer needs into next-generation tools that provide value to both technical and non-technical users.