Managing, optimizing, and reporting on Twitter advertising is easier than ever with Panoply. Twitter Ads, the on-site advertising service on the Twitter platform, provides a wealth of data for analysts and marketers. Panoply stores this data directly onto the Panoply Smart Data Warehouse, where it can be analyzed and combined with all other advertising or data sources. Panoply’s end to end data management platform then makes it possible for companies to extract, query, report, and monitor Twitter ad data. This helps you analyze how advertisements are performing, develop more effective campaigns, and identify new social media marketing opportunities all instantly from within the Panoply platform.
Looker is a complete data platform that offers data analytics and business insights to every department, and easily integrates into applications to deliver data directly into the decision-making process. The company is powering data-driven cultures at more than 1300 industry-leading and innovative companies such as Sony, Amazon, The Economist, IBM, Spotify, Etsy, Lyft and Kickstarter. The company is headquartered in Santa Cruz, California, with offices in San Francisco, New York, Chicago, Boulder, London and Dublin, Ireland. Looker and Panoply are used by top organizations world-wide as an integrated solution set.