On Twitter’s social media platform, individuals and enterprises share photos and talk about almost anything they want to in 160 characters or less. Posts can include links to items for sale and to ecommerce or other websites. The platform collects data on views, likes, shares, clicks, and overall audience engagement. Sales aren’t the only way that businesses can benefit from their Twitter accounts. Analysis of Twitter engagement data can provide important marketing insights for planning campaigns targeted to specific demographics.
If you collect, process, and analyze Twitter data to grow your business, an enterprise-level ETL + Smart Data Warehouse can make the most of that data while keeping it safe. The one-click Panoply integration connects your Twitter account to a powerful, fast, and secure cloud data pipeline. With Panoply, you can automatically combine all your data sources with your Twitter data and connect to more than 100 BI tools for big-picture analysis.
TIBCO Spotfire is a paid BI tool from TIBCO Software Inc. It was designed to wrangle your data and answer your toughest business intelligence questions. Spotfire’s user-friendly dashboard makes it easy for nonprogrammers to visualize data, spot outliers and other anomalies.
Your data analysis work is even faster and easier with Panoply TIBCO Spotfire integration. Panoply is an all-in-one ETL tool. It does all the work of uploading, sorting, simplifying and managing your source data. And it seamlessly integrates with Spotfire to automatically update your output whenever your data changes.