On Twitter’s social media platform, individuals and enterprises share photos and talk about almost anything they want to in 160 characters or less. Posts can include links to items for sale and to e-commerce or other websites. The platform collects data on views, likes, shares, clicks, and overall audience engagement. Sales aren’t the only way that businesses can benefit from their Twitter accounts. Analysis of Twitter engagement data can provide important marketing insights for planning campaigns targeted to specific demographics.
If you collect, process, and analyze Twitter data to grow your business, an enterprise-level ETL + Smart Data Warehouse can make the most of that data while keeping it safe. The one-click Panoply integration connects your Twitter account to a powerful, fast, and secure cloud data pipeline. With Panoply, you can automatically combine all your data sources with your Twitter data and connect to more than 100 BI tools for big-picture analysis.
GoodData embeds business analytics in websites and apps on desktops and mobile devices. This cloud-based BI tool delivers real-time insight on your latest data. It’s fast and easy to install, and it doesn’t need any complex software or hardware infrastructure management. With user-friendly GoodData, non-programmers can create and share data analysis results with their teams and business partners. All your employees can use GoodData with very little training needed. Make your GoodData data projects work easier and faster with the Panoply integration. Panoply’s AI-driven cloud service manages the entire ETL process for you. The all-in-one Panoply pipeline provides enterprise-level speed, security, and support. It automatically uploads, processes, outputs, and stores all your sensitive business data from any source.