Panoply’s easy to use integration systems allow MailChimp customers to store and analyze their eCommerce, email marketing, and advertising data in one central location, without requiring a complete data warehousing infrastructure.
MailChimp is an automated email marketing and newsletter platform, used in the eCommerce industry. MailChimp’s data reporting provides companies with detailed information about their emails, from demographic data to engagement.
The Panoply platform extracts that data directly from MailChimp, integrates it into its cloud based data warehouse without requiring any ETL or ELT processing, and makes it immediately accessible for analysis. It is instantly available to be combined or compared against other data sources and can be analyzed to help you make more effective emails and marketing decisions that improve your ROI.
Klipfolio is an easy-to-use interactive BI tool with a drag-and-drop UI and preset visualizations. You can expand its data integration capabilities with custom HTML script, built-in applied actions and formulas. Use a prebuilt dashboard or else build, share and display your own on a TV screen if you want to. Klipfolio’s ease of use is one of its strongest selling points, but it still needs ETL (extract, transform and load) to produce data-based output. With one click, Panoply Klipfolio integration automatically takes the entire ETL process off your hands.