On Twitter’s social media platform, individuals and enterprises share photos and talk about almost anything they want to in 160 characters or less. Posts can include links to items for sale and to ecommerce or other websites. The platform collects data on views, likes, shares, clicks, and overall audience engagement. Sales aren’t the only way that businesses can benefit from their Twitter accounts. Analysis of Twitter engagement data can provide important marketing insights for planning campaigns targeted to specific demographics.
If you collect, process, and analyze Twitter data to grow your business, an enterprise-level ETL + Smart Data Warehouse can make the most of that data while keeping it safe. The one-click Panoply integration connects your Twitter account to a powerful, fast, and secure cloud data pipeline. With Panoply, you can automatically combine all your data sources with your Twitter data and connect to more than 100 BI tools for big-picture analysis.
CARTO collects and analyzes location data to solve spatial problems and provide business outcomes. It uploads your spatial data, enriches it, and performs geospatial analysis. This BI tool provides geodata analytics, workflow integration, and million-point visualizations. Data scientists can use CARTO to simplify location data prep and collection. It interacts with your preexisting libraries and functions, or you can use its out-of-the-box spatial analysis models. CARTO’s development tools include its own visualization libraries, app development, scalability, data APIs, geocoding, and more. CARTO can run even faster and more powerfully with the Panoply integration. The automated Panoply pipeline continuously streams the entire ETL flow from input to processing to output and storage. Panoply offers the security, power, and speed of the only fully integrated cloud service that combines an automated ETL with a data warehouse.