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WooCommerce is an open-source WordPress plugin that enables e-commerce functionality on any WordPress website.

Panoply’s WooCommerce ETL integration automatically syncs your WooCommerce data into tables inside Panoply where you can further transform it with SQL.

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Sync WooCommerce data into Panoply

ETL the Modern Way. Get your data out of WooCommerce so you can analyze it.
Here’s a sample of the raw WooCommerce data that Panoply will replicate to your warehouse:
WooCommerce Sessions
The sessions table stores customer session data such as carts.
WooCommerce API Keys
API keys used for WooCommerce’s REST API.
WooCommerce Attribute Taxonomies
Taxonomy information for products, such as the attribute name, label, and type.
WooCommerce Downloadable Product Permissions
Permission information for post-purchase downloads, including order and user ids as well as when customers’ access expires.
WooCommerce Order Items
The line items associated with a particular order.
WooCommerce Order Item Meta
Metadata about order line items.
WooCommerce Tax Rates
User-defined tax rates entered into WooCommerce’s admin area, including country and state tax rate as well as shipping tax rate.
WooCommerce Tax Rate Locations
Locations (postal code and city) associated with user-defined tax rates.
WooCommerce Shipping Zones
User-created shipping zones created in WooCommerce’s settings.
WooCommerce Shipping Zone Locations
Location information associated with user-created shipping zones.
WooCommerce Shipping Zone Methods
Data on the shipping methods linked to user-created shipping zones.
WooCommerce Payment Tokens
Customer payment tokens used by gateways.
WooCommerce Payment Token Meta
Metadata about customer payment tokens.
WooCommerce Log
A general logging table; the alternative to file-based logging.
WooCommerce Webhooks
Any webhooks that have been set up for your WooCommerce store.
WooCommerce Download Log
A log of customer downloads for products available for download after purchase.
WooCommerce Product Meta Lookup
A lookup table that indexes product metadata such as SKU, minimum and maximum price, and stock quantity in order to speed up requests.
WooCommerce Tax Rate Classes
Tax classes data.
View WooCommerce documentation

Modernizing WooCommerce ETL

What is ETL?

Integrating data for analytics can be especially hard in a fast-shifting, rapid growth startup environment, where relevant business data might be spread out across a collection of apps and spreadsheets. ETL (Extract, Transform, Load) tools will help you collect your data from APIs and file transfers (the Extract step), convert them into standardized analytics-ready tables (the Transform step) and put them all into a single data repository (the Load step) to centralize your analytics efforts.

The shift to ELT

The traditional ETL model is a relic of the pre-cloud era, when compute resources were expensive, and everything needed to be cleaned up before analysis. These days, moving the transformation step closer to the time of analysis is not only feasible, it’s desirable. ELT lets you load raw data, increasing your analytical flexibility and moving relevant data more quickly from your engineering team to your analytics and BI teams.

All in one WooCommerce data pipeline

Panoply’s 80+ data connectors and built-in automated cloud data warehouse will let you go from a collection of siloed datasets to sophisticated analyses that integrate your WooCommerce data in a matter of minutes. Panoply is the only tool that combines an ETL process with a data warehouse, giving you total control over your data from sync to storage. We’ll handle all the infrastructure so you can skip the engineering work and go straight to analysis with your favorite BI tool.

Get a feel for Panoply in action

Explore our interactive demo to discover everything you can do with your data.

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“ Panoply has given us drastic improvements in query speed and brought all our data in one place. Our visualizations in Looker are much more fast and efficient.
John Wessel - Freshwater Systems
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