Managing, optimizing, and reporting on Twitter advertising is easier than ever with Panoply. Twitter Ads, the on-site advertising service on the Twitter platform, provides a wealth of data for analysts and marketers. Panoply stores this data directly onto the Panoply Smart Data Warehouse, where it can be analyzed and combined with all other advertising or data sources. Panoply’s end to end data management platform then makes it possible for companies to extract, query, report, and monitor Twitter ad data. This helps you analyze how advertisements are performing, develop more effective campaigns, and identify new social media marketing opportunities all instantly from within the Panoply platform.
Let’s face it: R may be your preferred way to do to perform machine learning and analytics. It has everything: dplyr, gglot, and shiny—maybe your own packages. But your business users just can’t hang. Supporting both is no problem with Panoply. We make it easy to sync data from 30+ data sources to multiple analytics tools, no code required.
Along with eliminating tedious setup and maintenance, Panoply’s built-in storage makes your queries faster, your pipelines more robust, and ensures that all your reporting is based on a single source of truth. Don’t choose between R and the BI tool your coworkers rely on—power both with Panoply.