LinkedIn Ads

LinkedIn Ads is a service that allows you to advertise to the platform’s users based on criteria related to their professional profile.

Panoply’s LinkedIn Ads ETL integration automatically syncs your LinkedIn Ads data into tables inside Panoply where you can further transform it with SQL.

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Sync LinkedIn Ads data into Panoply

ETL the Modern Way. Get your data out of LinkedIn Ads so you can analyze it.
Here’s a sample of the raw LinkedIn Ads data that Panoply will replicate to your warehouse:
Company
The Company pivot groups the report data results by advertiser's company.
Account
The Account pivot groups the report data results by account.
Share
The Share pivot groups the report data results by sponsored share.
Campaigns
The Campaign pivot groups the report data results by campaign.
Creative
The Creative pivot groups the report data results by creative.
Campaign Group
The Campaign Group pivot groups the report data results by campaign group.
Conversion
The Conversion pivot groups the report data results by conversion.
Serving Location
The Serving Location pivot groups the report data results by serving location (onsite or offsite).
Member Company Size
The Member Company Size pivot groups the report data results by member company size.
Member Industry
The Member Industry pivot groups the report data results by member industry.
Member Seniority
The Member Seniority pivot groups the report data results by member seniority.
Member Job Title
The Member Job Title pivot groups the report data results by member job title.
Member Job Function
The Member Job Function pivot groups the report data results by member job function.
Member Country
The Member Country pivot groups the report data results by member country.
Member Region
The Member Region pivot groups the report data results by member region.
Member Company
The Member Company pivot groups the report data results by member company.
Card Index
The Card Index pivot groups the report data results by the index of where a card appears in a carousel ad creative.
View LinkedIn Ads documentation

Modernizing LinkedIn Ads ETL

What is ETL?

Integrating data for analytics can be especially hard in a fast-shifting, rapid growth startup environment, where relevant business data might be spread out across a collection of apps and spreadsheets. ETL (Extract, Transform, Load) tools will help you collect your data from APIs and file transfers (the Extract step), convert them into standardized analytics-ready tables (the Transform step) and put them all into a single data repository (the Load step) to centralize your analytics efforts.

The shift to ELT

The traditional ETL model is a relic of the pre-cloud era, when compute resources were expensive, and everything needed to be cleaned up before analysis. These days, moving the transformation step closer to the time of analysis is not only feasible, it’s desirable. ELT lets you load raw data, increasing your analytical flexibility and moving relevant data more quickly from your engineering team to your analytics and BI teams.

All in one LinkedIn Ads data pipeline

Panoply’s 80+ data connectors and built-in automated cloud data warehouse will let you go from a collection of siloed datasets to sophisticated analyses that integrate your LinkedIn Ads data in a matter of minutes. Panoply is the only tool that combines an ETL process with a data warehouse, giving you total control over your data from sync to storage. We’ll handle all the infrastructure so you can skip the engineering work and go straight to analysis with your favorite BI tool.

Screenshots

Panoply has given us drastic improvements in query speed and brought all our data in one place. Our visualizations in Looker are much more fast and efficient.
John Wessel - Freshwater Systems
Read the customer success story

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