On Twitter’s social media platform, individuals and enterprises share photos and talk about almost anything they want to in 160 characters or less. Posts can include links to items for sale and to ecommerce or other websites. The platform collects data on views, likes, shares, clicks, and overall audience engagement. Sales aren’t the only way that businesses can benefit from their Twitter accounts. Analysis of Twitter engagement data can provide important marketing insights for planning campaigns targeted to specific demographics.
If you collect, process, and analyze Twitter data to grow your business, an enterprise-level ETL + Smart Data Warehouse can make the most of that data while keeping it safe. The one-click Panoply integration connects your Twitter account to a powerful, fast, and secure cloud data pipeline. With Panoply, you can automatically combine all your data sources with your Twitter data and connect to more than 100 BI tools for big-picture analysis.
The Apache Zepplin notebook is an open-source BI tool that creates sharable data analytics documents. With Zeppelin’s web-based tool, you can ingest, discover, analyze, and visualize data and create interactive charts. Zeppelin supports more than 20 data interpreters including Spark, SQL, and PostgreSQL as back-end plugins. If your business needs big data analysis in Zeppelin, adding the Panoply integration tool gives you enterprise-level support, smooth data operations, power, and speed. Panoply’s automated pipeline manages the entire ETL process on the secure cloud. It continuously uploads, sorts, and simplifies data from any source and stores it in one place. The all-in-one Panoply ETL streams your latest data to your output. So your analysis results are always based on your latest, most relevant data.