Managing, optimizing, and reporting on Twitter advertising is easier than ever with Panoply. Twitter Ads, the on-site advertising service on the Twitter platform, provides a wealth of data for analysts and marketers. Panoply stores this data directly onto the Panoply Smart Data Warehouse, where it can be analyzed and combined with all other advertising or data sources. Panoply’s end to end data management platform then makes it possible for companies to extract, query, report, and monitor Twitter ad data. This helps you analyze how advertisements are performing, develop more effective campaigns, and identify new social media marketing opportunities all instantly from within the Panoply platform.
Love the power of Python for analytics and machine learning but need a way to support it alongside other BI tools? Panoply makes it easy to pipe data to multiple analytics tools with 30+ code-free connectors you can set up in minutes.
Along with eliminating API configuration and maintenance, Panoply automatically stores a copy of your data in the cloud, making your queries faster and more stable. Plus, by powering all your BI and analytics tools with the same centralized data you can ensure that key metrics are consistent across the company, no matter who’s doing the reporting.