No matter your campaign goals, LinkedIn ads lets you set your own budget and create effective advertising that targets over 630 million active professionals to reach your ideal customer. Panoply makes it easy to load LinkedIn advertising data into your own cloud-based data warehouse using a simplified E-L-T approach that gives data analysts more flexibility and control.
Advertisers can collect ad performance and display targeting data directly from the LinkedIn Ads API without having to write a single line of code. Storing the data in Panoply also makes it easy to combine Linkedin Ads data with other advertising data sources for multi-channel analysis. Connect Panoply to any BI tool with an ODBC connection to visualize and analyze all your Linkedin Ads data. Setup takes minutes so you can spend more time optimizing and less time maintaining brittle data pipelines.
With the Shiny (R) open source BI tool from RStudio, users can create their own interactive websites and dashboards. Host your Shiny web applications on your own server or on RStudio’s hosting service. With Shiny, anyone who knows R can design their own web apps without having to learn programming or web development.
The Shiny R package is user friendly, but you still need to do ETL (extract, transfer and load) work to process your data. Adding Panoply takes care of all the ETL for you. Panoply manages that entire process automatically. It seamlessly delivers your latest sorted and cleaned data to your Shiny web apps.