No matter your campaign goals, LinkedIn ads lets you set your own budget and create effective advertising that targets over 630 million active professionals to reach your ideal customer. Panoply makes it easy to load LinkedIn advertising data into your own cloud-based data warehouse using a simplified E-L-T approach that gives data analysts more flexibility and control.
Advertisers can collect ad performance and display targeting data directly from the LinkedIn Ads API without having to write a single line of code. Storing the data in Panoply also makes it easy to combine Linkedin Ads data with other advertising data sources for multi-channel analysis. Connect Panoply to any BI tool with an ODBC connection to visualize and analyze all your Linkedin Ads data. Setup takes minutes so you can spend more time optimizing and less time maintaining brittle data pipelines.
PopSQL, the “Modern, collaborative SQL editor for your team” is a SQL editing platform that provides shareable URLs to your queries and results. PopSQL automatically displays your analytics in chart and graph formats that best fit your data. User-friendly features like query variables, search and version history make PopSQL easy for the non-programmers on your team. Panoply powers PopSQL combining and automating all three key aspects of the data stack: data ingestion, data storage and management, and query performance optimization so your PopSQL queries and graphs will be lighting fast and always up to date.