Managing, optimizing, and reporting on Twitter advertising is easier than ever with Panoply. Twitter Ads, the on-site advertising service on the Twitter platform, provides a wealth of data for analysts and marketers. Panoply stores this data directly onto the Panoply Smart Data Warehouse, where it can be analyzed and combined with all other advertising or data sources. Panoply’s end to end data management platform then makes it possible for companies to extract, query, report, and monitor Twitter ad data. This helps you analyze how advertisements are performing, develop more effective campaigns, and identify new social media marketing opportunities all instantly from within the Panoply platform.
The QuickSight pay-per-use BI tool makes data analytics accessible to enterprises of all sizes. By using QuickSight’s built-in machine learning, you can create interactive dashboards to share with your teams. It delivers business insights to your apps on any device. This user-friendly analytic platform scales automatically from 10 to 10,000 users. With QuickSight’s APIs, you can embed self-service analytics in your apps and seamlessly authenticate the users who need access. Its SPICE in-memory calculation engine lets thousands of users do complex analytics at the same time, while it protects your source data. QuickSight uploads data from the cloud and on-premises from many third-party data sources, databases, and AWS services. But you can connect QuickSight to any data source with the Panoply integration. The all-in-one Panoply ETL continuously uploads, processes, and streams all your data types. This powerful automated ETL pipeline is fully integrated with a cloud data warehouse.