Bing Ads is the platform used to manage PPC ads on Bing search engines and their partner networks. Panoply’s Bing Ads integration moves your data into your very own Panoply Smart Data Warehouse, where machine learning and Natural Language processing eliminate the need to maintain any ETL process. Panoply makes it possible to combine, connect, store, and analyze your Bing Ads with any of your other data sources. With its end to end data management capabilities, your marketers and data analysts can immediately begin discovering how to optimize PPC campaigns, identify successful keywords, assess demographics, and more through reports, queries, and dashboards within the Panoply platform.
PopSQL, the “Modern, collaborative SQL editor for your team” is a SQL editing platform that provides shareable URLs to your queries and results. PopSQL automatically displays your analytics in chart and graph formats that best fit your data. User-friendly features like query variables, search and version history make PopSQL easy for the non-programmers on your team. Panoply powers PopSQL combining and automating all three key aspects of the data stack: data ingestion, data storage and management, and query performance optimization so your PopSQL queries and graphs will be lighting fast and always up to date.