As Google transitions from Universal Analytics (UA) to Google Analytics 4 (GA4) on July 1, data ownership becomes a top concern for anyone using their platform. While it’s essential to ensure that historical data from Universal Analytics can be preserved…
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Warehouse Your UA Data Without Missing a Beat
Data Warehousing
Google’s Universal Analytics (UA) will sunset on July 1st, and if you haven’t exported your historical UA data yet, it’s probably your top priority for June. You might have seen Google’s not-at-all ominous countdown for extra motivation:If you were hoping…
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Power BI Best Practices
BI and Data Visualization
Power BI is a business analytics tool that packs a punch, revolutionizing the way companies analyze their data. It is a cloud-based business intelligence platform that provides a suite of tools for data visualization, reporting, and analysis. Power BI has…
Introducing the Panoply Flex Connector
Being Data-DrivenWe’re excited to announce our new Flex Connector – the Panoply connector for any data source. While our native Snap Connectors let you connect to a wide variety of popular tools, the universal Flex Connector gets you your data from…
Why Shouldn’t You Have a Single Source of Truth?
Data WarehousingEveryone’s talking about the benefits of a single source of truth for business data. They say a centralized hub helps you reduce manual tasks, get clearer insights for better decision-making, and increase productivity. However:Don’t the businesses not looking for those benefits…
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Top 7 Marketing Dashboard KPIs
Being Data-DrivenMarketers have long relied on legacy methods like spreadsheets and manual effort to track their key performance indicators (KPIs). But today, with the rise of digital marketing dashboards, organizations can quickly and easily monitor their progress in one place. A marketing…
Introducing Panoply Visualizations
Data WarehousingAre you using the Panoply platform and want faster insights into your data? Now you have them! Last week, our team released in-platform visualizations, and we’re pretty excited about it. When working in the Panoply workbench, users can now see query…
5 Steps of the ETL Process
ETL and ELT
In data analytics, ETL describes the process of extracting, transforming, and loading data to make it ready to use for a predefined task. Note that ELT (extract, load, transform) is its own distinct process, but today we’ll focus on ETL.…
BigQuery Data Types Guide: A Comprehensive Guide
BigQuery
How computers and applications interact with data (inputs and outputs) depends on their data types. A data type is a classification that governs how compilers and virtually all programming languages collect, store, and interpret data to define events properly. Thus,…
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Best Open-Source Data Analytics Tools and Software
Data WarehousingAs a data analyst helping navigate my company through these choppy economic waters, I understand the conflicting needs of providing actionable insights while keeping costs low. Luckily, with the expanding array of open-source data analytics tools, you can provide the…
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SQL Optimization Benefits and Techniques
Data Warehousing
Optimizing your SQL code is an important part of maintaining the performance and efficiency of your data pipeline. There are essentially no hard limits on the logical complexity of a single SQL query, plus, most modern database solutions allow a…
How Data Observability Can Help Your Bottom Line
Data Warehousing
Modern businesses create, collect, analyze, and store vast amounts of data on metrics that impact their operations and decision-making. The amount is forecasted to grow to even more monumental proportions in the near future. With data workflows becoming more critical…
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