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Looker (LookML) pricing in 2026
Custom quote
Standard
Custom quote
- Annual commitment
- 10 Standard Users and 2 Developer Users included
- 1,000 query-based API calls per month
Enterprise
Custom quote
- Annual commitment
- Enhanced security for internal analytics
- 100,000 query-based API calls per month
Embed
Custom quote
- Annual commitment
- External analytics and custom applications
- 500,000 query-based API calls per month
Every figure on this page was read from Looker (LookML)’s own pricing page on 7 Oct 2026. Prices change without notice.
Questions people ask
Is LookML a separate product from Looker?
LookML is Looker's modeling language. It defines the semantic models Looker uses to generate queries. Evaluate the commercial Looker platform when budgeting for it.
Do you need SQL to use LookML?
Developers benefit from SQL knowledge to define and troubleshoot models. Business users can query prepared Explores without writing SQL, subject to their access and license.
Is Looker the same as Looker Studio?
They are different products. This review covers Looker and its LookML semantic layer, not the separate Looker Studio reporting tool.
Can Looker connect to Snowflake?
Yes, Looker supports Snowflake connections. That does not extend to every external interface: the Open SQL Interface currently requires BigQuery-backed models.
Will LookML eliminate conflicting metrics?
It gives you a shared place to define them. Your team still needs to agree on the definitions and use them consistently. I would treat metric ownership as part of the implementation.