Data is the underlying force that drives modern marketing campaigns. But if you’re an agency running multiple promotions across platforms, the data aggregation process is sometimes a nightmare.To avoid regularly spending 20+ hours extracting data and uploading it into tools…
Continue reading Top 5 Supermetrics Alternatives: Balancing Ease Of Use & Cost
You’ve spent a bunch of time figuring out the best data stack for your company. It was hard work, and occasionally it was frustrating, but mostly it was fun. Now for the un-fun part of the process: putting together a proposal…
Xero is widely recognized as the best online accounting software for small businesses. Similar to Google Ad Analytics, Xero is a lightweight and easy-to-use analytics suite lets you log in from anywhere, with any device, to get a real-time view…
Continue reading Top 6 Xero Analytics and Reporting Tools for SMBs
At Panoply, we get a lot of customers who are looking to use Grafana to analyze data stored in DynamoDB instances. If you’ve ever looked into this, you’ve probably seen that Grafana doesn’t have any native support for DynamoDB, and…
Continue reading How to Analyze and Connect DynamoDB Data in Grafana
Twitter, the punchy platform that gave us the #hashtag, turned 13 this year.Thankfully, it’s not a real teenager. But the iconic blue bird has done a lot of growing up, especially as a business marketing channel.75% of B2B businesses are…
Facebook began as a dorm-room startup, and now the social platform dominates our culture. Few could have predicted that Facebook would become such a fixture of our personal lives and a legitimate marketing channel.Facebook was the catalyst for the social…
Based on our testing of 13 Instagram analytics platforms, Metricool is the best Instagram analytics tool for most brands because it combines a free plan, multi-network dashboards, and competitor tracking from about EUR 16 per month (billed annually). Instagram looks…
Continue reading 12 Best Instagram Analytics Tools in 2026 (Tested)
Tableau is a tool that helps people to visualize and understand data quickly. You can use it to create worksheets, reports, and customized dashboards, and it offers performance monitoring to optimize their usage. It can be used in a desktop…
Continue reading Tableau and PostgreSQL: How To Make Them Work Together
Data preparation, part of the data management process, involves collecting raw data from multiple sources and consolidating it into a file or database for analysis. Data preparation is an initial step in data warehousing, data mining, and machine learning projects.…
Continue reading Top Data Preparation Tools for Your Business
We use databases to store, organize, query, and process structured data in computer systems quickly and efficiently. In this post, I will highlight how two leading databases, MySQL and Oracle, are different. Without delay, let’s now jump into the details…
Nearly everyone in the IT world has heard the quote from Facebook’s Mark Zuckerberg about the need for speed and performance in technology—“Move fast, break things.” While that might apply to social media platforms, there is less forgiveness for breaking…
Continue reading 10 Minutes To A High-Performance Big Data Stack. Really.
Your company sits on an immense treasure trove of data, but tapping this data and accessing its value can be a challenge. The complexity of legacy systems is compounded by internal teams that need various combinations of system data in easily…
Continue reading Get Stacked: Designing a High Performance, High ROI Data Stack
