Managing, optimizing, and reporting on Twitter advertising is easier than ever with Panoply. Twitter Ads, the on-site advertising service on the Twitter platform, provides a wealth of data for analysts and marketers. Panoply stores this data directly onto the Panoply Smart Data Warehouse, where it can be analyzed and combined with all other advertising or data sources. Panoply’s end to end data management platform then makes it possible for companies to extract, query, report, and monitor Twitter ad data. This helps you analyze how advertisements are performing, develop more effective campaigns, and identify new social media marketing opportunities all instantly from within the Panoply platform.
Microsoft Power BI is a data analytics and sharing platform that works on-premises or on the cloud. This industry-leading BI tool scales to fit small jobs or big enterprise datasets. With Power BI, developers can easily add custom interactive dashboards, visuals, and reports to their apps and websites. Its permissions function gives the right people the right access to your data. Power BI connects to hundreds of data sources and outputs to any device. Add even more power and speed to Power BI with the Panoply integration. The Panoply ETL tool saves data prep time and effort by automatically uploading, sorting, and storing all your source data in one place. This all-in-one ETL pipeline manages and continuously streams the entire data flow process from input to output.