Managing, optimizing, and reporting on Twitter advertising is easier than ever with Panoply. Twitter Ads, the on-site advertising service on the Twitter platform, provides a wealth of data for analysts and marketers. Panoply stores this data directly onto the Panoply Smart Data Warehouse, where it can be analyzed and combined with all other advertising or data sources. Panoply’s end to end data management platform then makes it possible for companies to extract, query, report, and monitor Twitter ad data. This helps you analyze how advertisements are performing, develop more effective campaigns, and identify new social media marketing opportunities all instantly from within the Panoply platform.
Mode Analytics makes it easy for analysts collaborate and to analyze data in SQL, R, and Python. Mode’s analyst-friendly workflow allows you to query Panoply in SQL then perform complex analytics in R and Python without changing tools. Mode also outputs to Slack for sharing and team collaboration. You can do more faster in Mode with the Panoply one-click integration. The Panoply all-in-one ETL tool expands Mode’s data processing capabilities by uploading data from any source. Panoply saves prep work time because it automatically sorts, processes, and stores all data types in one place. This fully cloud-integrated ETL pipeline continuously streams your latest cleaned data from source to output. So your charts, dashboards, and reports always display the most relevant analytics.