Panoply’s easy to use integration systems allow MailChimp customers to store and analyze their eCommerce, email marketing, and advertising data in one central location, without requiring a complete data warehousing infrastructure.
MailChimp is an automated email marketing and newsletter platform, used in the eCommerce industry. MailChimp’s data reporting provides companies with detailed information about their emails, from demographic data to engagement.
The Panoply platform extracts that data directly from MailChimp, integrates it into its cloud based data warehouse without requiring any ETL or ELT processing, and makes it immediately accessible for analysis. It is instantly available to be combined or compared against other data sources and can be analyzed to help you make more effective emails and marketing decisions that improve your ROI.
IBM Cognos Analytics is a self-service AI-driven analytics platform designed to meet the business intelligence needs of individuals and enterprises. This paid BI tool uses pattern detection to create complex visualizations and provide answers to your own unique data questions.
Get your analysis results faster and always up to date with Panoply’s IBM Cognos integration. Panoply uploads data in minutes and sorts, simplifies and manages for you. Its all-in-one automated ETL pipeline speeds your data processing and seamlessly updates IBM Cognos with the most current data. And you get the security, reliability and reach of the Amazon AWS cloud with Panoply.