Managing, optimizing, and reporting on Twitter advertising is easier than ever with Panoply. Twitter Ads, the on-site advertising service on the Twitter platform, provides a wealth of data for analysts and marketers. Panoply stores this data directly onto the Panoply Smart Data Warehouse, where it can be analyzed and combined with all other advertising or data sources. Panoply’s end to end data management platform then makes it possible for companies to extract, query, report, and monitor Twitter ad data. This helps you analyze how advertisements are performing, develop more effective campaigns, and identify new social media marketing opportunities all instantly from within the Panoply platform.
Open source Google Data Studio is a data analytics tool that anyone with a Google account can access. It includes a gallery of pre-built report templates, and you can add your own custom-built reports to your gallery. It’s easy to connect to your data sources or add multiple data sources to a single report. This user-friendly BI tool builds custom-designed visuals that can be shared with individuals, groups, or the public, and it supports real-time collaboration. In the experimental Data Labs Explorer, you can view, edit, and examine your charts and data. Add enterprise-level support and functionality to your Google Data Studio projects with the Panoply integration. Panoply is the only fully integrated cloud service that combines an automated ETL with a data warehouse. This AI-driven all-in-one pipeline quickly and securely processes even big data projects in a continuous stream from extraction to output in your analytics charts and visualizations.