Bing Ads is the platform used to manage PPC ads on Bing search engines and their partner networks. Panoply’s Bing Ads integration moves your data into your very own Panoply Smart Data Warehouse, where machine learning and Natural Language processing eliminate the need to maintain any ETL process. Panoply makes it possible to combine, connect, store, and analyze your Bing Ads with any of your other data sources. With its end to end data management capabilities, your marketers and data analysts can immediately begin discovering how to optimize PPC campaigns, identify successful keywords, assess demographics, and more through reports, queries, and dashboards within the Panoply platform.
The QuickSight pay-per-use BI tool makes data analytics accessible to enterprises of all sizes. By using QuickSight’s built-in machine learning, you can create interactive dashboards to share with your teams. It delivers business insights to your apps on any device. This user-friendly analytic platform scales automatically from 10 to 10,000 users. With QuickSight’s APIs, you can embed self-service analytics in your apps and seamlessly authenticate the users who need access. Its SPICE in-memory calculation engine lets thousands of users do complex analytics at the same time, while it protects your source data. QuickSight uploads data from the cloud and on-premises from many third-party data sources, databases, and AWS services. But you can connect QuickSight to any data source with the Panoply integration. The all-in-one Panoply ETL continuously uploads, processes, and streams all your data types. This powerful automated ETL pipeline is fully integrated with a cloud data warehouse.